21st April 2015. Mobilegeddon.
This was the day that Google divided the world into good (mobile-friendly) and bad (not mobile-friendly), and cast the bad into the abyss.
At least, it means that if your website isn’t optimised for mobile devices, then Google has dropped you right down the search results when people look for you on a phone.
With over half of all internet traffic now coming from mobile devices (including iPads and tablets) this will have a serious impact on your business if your site is affected.
If your site isn’t mobile-friendly, the chances are it’s at least a couple of years old and so now is a very good time to have a makeover, and climb back up the Google rankings. There’s no pennance involved – you’ll get your Google love back straightaway.
There will be other major benefits too:
- Your customers will be able to read your site on a phone
- They won’t have to pinch and zoom with two fingers and swipe all over the place
- They will be able to navigate round with just a tap of their thumb
- And the biggest benefit will be a Tap To Call button – which makes it a doddle for them to get in touch with you.
So climb out of the abyss – call Blue Gekko now on 01482 861161
I woke up this morning to over 900 notices of login attempts to my website – so I thought I’d do a video of the solution, to promote my hosting and maintenance business. You might need to go full screen.
Some excellent reasons here from Vidyard why you should use videos.
Well, I’ll tell you what I’m doing. I’m heading to the Yorkshire Wolds – a lovely part of the world – for the Moonbeams Folk Festival held at the Wold Top Brewery.
A folk festival at a brewery. What’s not to like?
There’s a great line-up, including Peatbog Faeries * Breabach * Nizlopi * Martyn Joseph.
There’s a yummy menu at the Peacecake Cafe
There’s Wold Top Brewery’s specially made Moonbeams Ale.
And it’s hosted by the very lovely Leila Cooper.
All the details are on Moonbeams website – which we’ve recently given a makeover and made responsive. That means it works well, is easy to read and navigate on any device – desktop, laptop, tablet or phone.
Hope to see you there!
Amelie and Friends Mobile Friendly Website by Blue Gekko
There’s a fantastic restaurant down in Chichester, Amelie and Friends. The Sunday Telegraph lists it in its Top 500 Restaurants in Great Britain and Ireland, and it has been awarded the coveted Bib Gourmand in the 2014 Michelin Guide.
And it now has a brand-new mobile friendly website to complement its existing desktop version.
The main features of a mobile friendly website are
- Customers can tap the screen to call
- The text is larger and easier to read
- The navigation buttons are large and easy to tap
- The zoom feature is disabled – there’s no need. Everything fits in the screen.
- Up and down scrolling only makes everything easy to read and follow.
But three of the main BENEFITS to a business of a mobile friendly website are
- People are going to find it really easy to call you. Tap Tap – you’ve got a customer.
- People are going to find it really easy to find you. Google Maps and in-built satnavs make it really easy for your customers to find you.
- People looking for you on their phone are much more likely to want to buy from you now, rather than just browsing on their laptop.
This is important for any business now, as a third or more of your website traffic will be on a mobile phone. But it is particularly important for restaurants because
- the percentage of visitors on a mobile is higher
- mobile users looking at a restaurant website are more likely to be on the move and much, much more likely to want to eat in the next hour.
So if you’re looking for somewhere to eat in Sussex go to Amelie and Friends’ new mobile website. You’ll find it really easy to phone them up to book a table; and the navigation icon will show you the way to get there.