Who are you going to choose to design your website?

Who are you going to choose to design your website?

Your website is your online storefront, and first impressions matter. If your website is outdated, confusing, or difficult to navigate, potential customers will click away before they even have a chance to learn about your product or service.

That’s why it’s important to invest in professional website design. A good website design company will work with you to create a website that reflects your brand and helps you achieve your business goals.

Not sure where to start? Here are some questions to ask yourself when choosing a website design company:

  • What is your budget?
  • What are your goals for your website?
  • Who is your target audience?
  • What type of website do you need (e.g., ecommerce, informational)?
  • Do you have existing branding guidelines?

Once you have a good idea of what you’re looking for, you can start research web design companies. Read online reviews, check out their portfolio, and see if they offer any free resources, like website templates or tutorials.

When you’ve found a few companies you’re interested in, reach out to them for a consultation. This is a great opportunity to get to know the team, ask any questions you have, and get a feel for their process.

Finally, trust your gut. If you have a good feeling about a particular company, go with them. Building a website is a big investment, but it’s worth it if you end up with a site that you’re proud of and that helps you achieve your business goals.

Blue Gekko Portfolio

Blue Gekko Portfolio

Blue Gekko’s Web Design Portfolio

Diverse Range of Designs

One of the standout features of Blue Gekko’s portfolio is the diversity of our designs. From sleek and minimalistic layouts to bold and vibrant interfaces, we have a design for every taste and requirement. Whether you’re looking for an e-commerce website, a blog, or a corporate site, Blue Gekko’s portfolio has got you covered.

User-Friendly Interfaces

Blue Gekko understands the importance of user experience. Our designs prioritize intuitive navigation, ensuring that visitors can easily find what they’re looking for. With clean and organized interfaces, users can seamlessly interact with the websites, resulting in a positive and engaging experience.

Mobile Responsiveness

In today’s mobile-driven world, having a responsive website is crucial. Blue Gekko excels in creating designs that adapt seamlessly to different screen sizes and devices. Our portfolio showcases a range of mobile-friendly websites that provide an optimal viewing experience, regardless of the device being used.

Cutting-Edge Features

Blue Gekko stays up-to-date with the latest web design trends and technologies. Our portfolio demonstrates our ability to incorporate cutting-edge features that enhance the functionality and visual appeal of our websites. Whether it’s parallax scrolling, interactive elements, or advanced animations, Blue Gekko’s designs are sure to impress.

Client Success Stories

The true measure of a web design agency’s capabilities lies in our clients’ success stories. Blue Gekko’s portfolio includes testimonials and case studies that highlight the positive outcomes achieved through our designs. From increased conversions to improved brand visibility, our work has consistently delivered exceptional results for our clients.

Get Inspired!

If you’re in need of inspiration for your own web design project or simply appreciate impressive design work, take a look at Blue Gekko’s portfolio at bluegekko.co.uk/portfolio. You’ll find a collection of stunning websites that showcase our talent and expertise.

In conclusion, Blue Gekko’s web design portfolio is a testament to our creativity, skill, and dedication to delivering exceptional results. Whether you’re a business owner looking to revamp your online presence or a design enthusiast seeking inspiration, our portfolio is definitely worth exploring. You can see it here.

The Five Things That Add Up To A Bad Website

The Five Things That Add Up To A Bad Website

​A well-designed website can be a powerful tool in engaging visitors, promoting a brand, and driving conversions. However, there are certain elements that can quickly turn a website from good to bad.  And a bad website, of course, is an under-performing website, which is just going to hurt your bottom line.

In this post, we will explore the five things that make a bad website, and how to avoid them.

1. Poor Navigation

One of the most frustrating experiences for users is navigating through a website that lacks clear and intuitive navigation. A bad website fails to provide easy access to important pages and information. Users should be able to find what they are looking for quickly and without confusion. Implementing a clear menu structure, using descriptive labels, and providing search functionality can greatly enhance the user experience.

2. Slow Loading Speed

In today’s fast-paced digital world, users have little patience for slow-loading websites. A bad website takes forever to load, forcing visitors to abandon it in frustration. Optimising images, minimising code, and leveraging caching techniques are just a few ways to improve loading speed. Remember, every second counts when it comes to retaining visitors and keeping them engaged.

3. Cluttered Layout

A website with a cluttered layout overwhelms visitors and makes it difficult for them to focus on the content they seek. Excessive use of flashy graphics, multiple fonts, and intrusive advertisements can confuse and frustrate users. A website should aim for simplicity, with clean and organised design elements that guide users’ attention to the most important information.

4. Lack of Mobile Responsiveness

With the rise of smartphones and tablets, well over half of all website visitors are using mobile devices so responsiveness is no longer optional; it is essential. A bad website fails to adapt its layout and functionality to different screen sizes, resulting in a poor user experience on mobiles. Designing a responsive website ensures that it looks and works well on all devices, providing a seamless experience for users across platforms.

5. Outdated Content

A bad website neglects to keep its content fresh and up to date. Outdated information, expired promotions, and broken links create a sense of unreliability and diminish trust in the brand or organisation behind the website. Regularly updating content, removing outdated elements, and fixing broken links are vital to maintaining a good user experience.

6. Broken Links and Error Messages

OK, I said 5 things. Here’s a sixth. Nothing is more frustrating for users than encountering broken links or error messages when trying to access information on a website. These issues not only disrupt the user’s journey but also reflect poorly on the credibility and professionalism of the business.

Broken links can occur when pages are moved or deleted without proper redirects. Error messages, such as “404 Not Found,” indicate that the requested page could not be found. Regular maintenance and monitoring are necessary to identify and fix broken links promptly.

7. No Calls-To-Action

Make that 7. Probably the most important, so I can’t leave it off.

Without well-placed CTAs, visitors may browse your website without any clear direction on what action they should take next. This lack of guidance can result in missed conversion opportunities. Whether your goal is to generate leads, make sales, or increase subscriptions, CTAs are essential for guiding visitors towards the desired outcome. By incorporating persuasive and strategically placed CTAs, you can significantly increase your chances of converting visitors into customers.

Having good CTAs on your website is so important, that will be the subject of my next post.

Impact on Business Success

The impact of poor performing websites extends beyond user frustration. It can directly affect a business’s bottom line. Research has shown that users are more likely to abandon their online purchases if they encounter difficulties with a website. High bounce rates and low conversion rates can significantly hamper business growth and success.

In addition, poor website performance can also negatively impact search engine rankings. Search engines prioritize websites that offer a seamless user experience, including fast loading times, mobile-friendliness, and relevant content. A poorly performing website may struggle to rank well in search engine results, leading to decreased visibility and fewer organic traffic.

In conclusion, a bad website is characterised by poor navigation, slow loading speed, cluttered layout, lack of mobile responsiveness, and outdated content. By avoiding these pitfalls and focusing on user-centred design principles, you can create a website that engages visitors, builds trust, and achieves its goals.

Remember, your website is the face of your brand online. Invest the time and effort into making it a good one!

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Delighted to Present Premier Executive Chauffeur Services’ New Website

Delighted to Present Premier Executive Chauffeur Services’ New Website

I am thrilled to announce the launch of the brand-new website for Premier Executive Chauffeur Services, a leading provider of comfortable and stylish chauffeur services in East Yorkshire. As the designer and builder of this website, I am proud to showcase the sleek online presence we have created for this client.

At Premier Executive Chauffeur Services, their commitment to excellence is evident in every aspect of their service. From corporate clients to personal travellers, they have been catering to a wide range of individuals throughout Yorkshire and Lincolnshire, offering chauffeur services to any destination in the UK. Now, with their new website, their online presence matches the exceptional experiences they provide offline.

The website design reflects the professionalism that Premier Executive Chauffeur Services embodies. The homepage greets visitors with a stunning image of their luxurious executive Mercedes Benz S Class car, setting the tone for the premium service that awaits. The user-friendly navigation makes it effortless for clients to explore the different services offered, whether they require corporate chauffeuring or personal travel assistance.

One of the highlights of the website is the detailed information about the vehicles available for hire. Premier Executive Chauffeur Services boasts not just one, but two luxurious Mercedes people carriers – a 7-seater and a 6-seater – in addition to their executive Mercedes Benz S Class car. Prospective clients can easily see themselves seated comfortably in these top-of-the-range vehicles as they browse through the gallery of images.

I would like to extend my gratitude to Premier Executive Chauffeur Services for entrusting Blue Gekko with the design and development of their new website. It has been an absolute pleasure collaborating with them.

I invite you to visit Premier Executive Chauffeur Services’ new website at premierexecutivechauffeurservices.co.uk and experience first-hand the impeccable service they provide. Whether you require corporate transportation or personal travel assistance, be assured that Premier Executive Chauffeur Services will deliver an unforgettable experience from start to finish.

Don’t let your customers get lost

Don’t let your customers get lost

Don’t let your customers get lost

We all like a bit of novelty. Many like the buzz of being different. And if that rings true for you, and you want your website to stand out and be different from your competitors, fantastic. Fill your boots.

But one area where you need a bit of conformity is in your navigation.

There’s a simple reason for this – user experience. You want your visitor to find their way around your site easily. And for this to be easy, your navigation needs to be where your visitor expects it: links across the top, or down the lefthand side.

Keep your navigation as simple as possible. If you have many pages, review your visitor stats (you have got Google Analytics installed, right?). If there are any pages with no views, then either no one is interested in that page’s content, or your navigation is too complicated. Time for a rethink

And if you have a page structure that’s more than two deep, then make sure you’ve got breadcrumbs to help people find their way back.

Let's talk about your project...

Give me a call

01482 861161

Schedule a chat

Click here and pick a time

Drop me an email

ben@bengardiner.co.uk

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